♥ ~ 1940s Patterns – From Rationing to Revolution ~ ♥
With the outbreak of World War II in 1939, the early to mid 1940’s became an era of strict rationing and the influence of military uniforms on fashion design.
The shortage of materials and therefore the size of looms restricted the amount of fabric that could be produced and used in clothing manufacture. The restriction went as far as limiting the amount of fabric that could be used to produce a single garment. Designers embraced uniform-styled tailored suits and jackets with slim silhouettes, knee length skirts, square padded shoulders, accentuated waists and large pockets.
With the end of the war in 1945 fashion and haute couture re-emerged as a force to be reckoned with and designers were catapulted to fame. One being none other than Christian Dior and his idolised and revolutionary collection of 1947 called “The New Look”.
Mooshi has a lovely collection of rare Vogue Paris Original couturier patterns from this era. The collection illustrates the impact of rationing of fashion design as well as the more unrestricted styles that began to appear around the latter half of the decade. Mooshi is an avid collector of vintage patterns and hopes to add more patterns from designers originating from this period in the future. To hear when more patterns have been added to this collection, please subscribe to the Mooshi web site, newsletter and our social media links.
Pattern sizes in the collection are limited, however some minor alterations may be possible to obtain a custom fit, provided that the integrity of the vintage design is not compromised. Patterns can also be graded to a ready-to-wear size on request subject to design complexity. Please contact Mooshi for any questions and advice. Please note, Mooshi’s vintage patterns are available for couture production only and not sold separately.